ABOUT THIS PROJECT:

  

Content Strategy and Creation

Contributed in developing media and marketing  plan that aligned with the TEDXUP’s experiential event’s

vision, crafting engaging visual, written, and digital content - online and offline for
promotion.


Media Engagement

Boosted the event’s visibility and engagement by interacting with the community to build a strong 
organisational presence.

Ensured consistent representation of the TEDx brand

through innovative media campaigns and content that
resonated with the event’s target audience.

Event Planning and Coverage

Directed live media coverage, including interactive immersive

experiences during the event, capturing and broadcasting key
moments across digital channels to enhance the TEDx experience

Post-Event Media

Managed the creation of post-event media, including

Newsletter and promotional materials that amplified
the TEDXUP event message